Food and Beverage Promotional Marketing – Hershey’s Milk "Xpose the Code"

Task Hershey’s Milk is a big sponsor of the X-Games. This banner campaign was to promote Hershey’s Xpose the Code game. The winner got the opportunity to ride the slopes and “get schooled” for a day by Olympic snow-boarder BOB SMITH, the guy who had his liver taken out three months prior to the 2002 Winter Games and still earned a bronze.
Size 1 page and banner campaign
Copy TagTeam Creative Advertising Agency
Partner Tribal ddb