Sgt. Grit /

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Sgt. Grit /

eCommerce SEO Copywriting Case Study

OBJECTIVE: Tagteam was founded and is still operated by a veteran Marine. Thus, when a veteran-owned startup needs our help, we answer the call.  Sgt. Grit sells gifts, apparel, promotional products, and supplies branded by the United States Marine Corp. The objective was to increase product sales, improve online visibility, and broaden brand awareness.

SOLUTION: This was a huge content management project with multiple copywriters. Still, we landed it on time and on budget.  We developed the main website content, then wrote and optimized over 1,100 product descriptions with custom meta data and image descriptions.

RESULTS: Within months, Sgt. Grit was enjoying record profits from increased targeted online traffic and dramatically improved conversion rates. Sgt. Grit soon became the nation’s largest online product vendor for members, fans, and family of the United States Marine Corps. Oorah!

WRM Stem Cell Therapy

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Wasserman Regenerative Medicine

Medical Startup Branding, Website Design, Development and Digital Marketing Case Study

OBJECTIVE: This Dallas-based healthcare startup provides cutting-edge, regeneration therapies that repair tissue too damaged to heal on its own. The founder needed brand positioning, messaging, and awareness, then all startup content creation and dissemination.

SOLUTIONS: We translated a very technical, scientific, and medical process into terminology that any potential patient could understand. On a foundation of websites and landing page, we then built  traditional and digital marketing campaigns that included keyword domains, search engine optimization, video production, PPC, retargeting, billboard advertising and more.

RESULTS: Just days after launch, the company was generating revenue. 14 months into the campaign:
32,000 visits from Page 1 rankings for hundreds of applicable terminology

Nearly 12,000 video views in the first year


Technology Startup Marketing Case Study:
Website Design, Development, Branding and Digital Marketing

OBJECTIVE: This client manages a cloud-based platform housing all your business technology. As an early-stage startup, the client company needed everything.

SOLUTION: We waded into weeks of market research and interviews, then translated the product and service benefits into layman language. We separated the client’s products/services into market verticals with a pitch for each vertical. Then we designed and created content and graphics for a website and printed sales materials. Every page was painstakingly optimized.

RESULTS: Within one week, the website leaped to the top of search engines, significantly improving their visibility to potential customers, vendors and resellers. Feedback was extremely positive, and statistical analysis showed a significant rise in visitor time-on-site page views and incoming sales calls.